At first, nobody was even sure they smelled anything. It was so faint that it could have been anything. But then, out of nowhere, it was like an invisible cloud of noxious gas punched everyone right in the face. It actually hurt to breathe.
We're not confirming or denying anything, but someone's pants appeared to have changed color. They also seemed noticeably wetter than before.
Someone was heard shouting:“OHHHHH, MAAAAN! It’s so bad you can taste it!”